Beauty Basics That Are Anything But.

We’re Clover by CLOVE + HALLOW, a skincare and makeup brand forever in pursuit of bringing you the best the beauty industry has to offer... at a price you can afford. That's why all our products are under $25, made here in the USA using naturally-derived ingredients and sustainable packaging.

Powered by rock solid research and our team of makeup artists, skin specialists, estheticians, formulators, and former beauty editors, it’s no wonder our products have received numerous awards and accolades.

But we're even prouder of the hundreds of 5-star reviews from thousands of happy shoppers—a validation of the work we put into our small-but-mighty, independently owned business. That we’ve managed to keep tons of plastic out of landfills (literally!) and helped our customers save some money along the way is the cherry on top.

Whether you’re looking for simple solutions for complicated skin or makeup essentials for effortless everyday wear—you’re in the right place.

If you need any help selecting the right products or shades for you, shoot us an email at Our team of beauty pros is standing by and ready to help!

It All Started With Sarah.

I was always obsessed with makeup and skincare. So when I graduated from an engineering college and decided to become a makeup artist instead of going into law or tech, nobody was terribly surprised. After working in film, editorial, and bridal, I pivoted to one-on-one consultations. Teaching people new makeup techniques and outfitting them with a custom routine made my soul sing.

After a struggle with panic disorder and depression, I decided I was done being passive about my lifestyle, my health, and the health of the planet. While transitioning my kit to more conscientious beauty products I could feel good about recommending to my clients, I was disappointed to find some major gaps: The products lacked performance and sustainability initiatives that truly moved the needle. Most importantly, they excluded everyday consumers via intimidating price points. It didn't feel right.

That feeling is the reason I started my own brand.
And I think we nailed it.

Welcome to Clover. We can’t wait for you to #ShowYourClove!

Founder + CEO