Glowy, Perfected Skin For Only $22

No filter needed with Skin Is In Serum Foundation! The dewy serum formula has a skin-like, super natural finish that builds without looking cakey or heavy. It's loaded with clean, vegan, & skin-loving ingredients so your skin gets better over time.
Looks like my skin but better!
- Shayna

See It In Action:

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Clover by Clove + Hallow Face 01 - Ultra fair skin with neutral undertones Skin Is In Serum Foundation Affordable Vegan Serum Foundation | Skin Is In Foundation


Good skin days only! This lightweight, medium-coverage foundation melts into skin like your favorite serum for the ultimate your-skin-but-better glow. It’s also loaded with skin-loving powerhouses like squalane (the boss of weightless, oil-free moisturizing) and sunflower seed wax. So the more you wear it, the better your own skin gets. Packaged in a sugarcane bioplastic tube to reduce gas emissions from production.


  • THE MOST NATURAL GLOW. Finally, an affordable vegan serum foundation! Skin Is In has a lightweight texture that makes it look (and feel!) like a second skin… but better.

  • CRAZY BUILDABLE. Go ahead, add a few extra layers to areas with redness or acne. Skin Is In resists caking and creasing.

  • DOING BETTER. Skin Is In is packaged in a sugarcane bioplastic tube to significantly reduce gas emissions during production and comes in a box that is fully recycled and recyclable.

HOW TO USE IT: After skincare and/or primer, buff into skin using a dense brush or sponge. Add additional layers as needed on areas with redness, acne, hyperpigmentation, or scarring—no need to worry about it settling into fine lines.

INGREDIENTS: Water, C-13-15 Alkane, Coco-Caprylate/Caprate, Silica, Propanediol, Dimethicone, Polyglyceryl-4 Diisostearate/Polyhydroxystearate/Sebacate, Squalane, Quaternium-90 Sepiolite, Sodium Chloride, VP/Eicosene Copolymer, Caprylyl Glyceryl Ether, Sunflower Wax, Quaternium-90 Montmorillonite, Caprylhydroxamic Acid; May Contain Titanium Dioxide, Iron Oxides


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